September Boy Group Brand Reputation Rankings Announced 2023

Sep 8, 2023

September Boy Group Brand Reputation Rankings Announced 2023

 

The Korean Business Research Institute has revealed this month’s brand reputation rankings for male idol groups!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community indexes of various boy groups, using big data collected from August 9 to September 9.

BTS topped the list for the 64th consecutive month with a brand reputation index of 7,785,449, marking an 18.97 percent rise in their score since August. High-ranking phrases in the group’s keyword analysis included “Jungkook,” “V,” and “Jimin,” while their highest-ranking related terms included “powerful,” “appear,” and “donate.” BTS’s positivity-negativity analysis also revealed a score of 93.04 percent positive reactions.

SEVENTEEN held onto their spot at second place with a brand reputation index of 5,355,287, marking an 8.30 percent increase in their score since last month.

NCT rose to third place after seeing a 76.15 percent increase in their brand reputation index, bringing their total score to 4,041,162 for September.

Meanwhile, EXO took fourth place for the month with a brand reputation index of 3,578,589.

Finally, THE BOYZ rounded out the top five with a brand reputation index of 3,224,010, marking a 41.63 percent rise in their score since August.

Check out the top 30 for this month below!

  1. BTS
  2. SEVENTEEN
  3. NCT
  4. EXO
  5. THE BOYZ
  6. INFINITE
  7. ZEROBASEONE
  8. Stray Kids
  9. Super Junior
  10. MONSTA X
  11. BTOB
  12. ENHYPEN
  13. SHINee
  14. ASTRO
  15. TREASURE
  16. WINNER
  17. 2PM
  18. ONF
  19. BIGBANG
  20. ATEEZ
  21. Highlight
  22. TVXQ
  23. TXT
  24. Wanna One
  25. VIXX
  26. PENTAGON
  27. NU’EST
  28. NINE.i
  29. Shinhwa
  30. OMEGA X

 

cr: Soompi

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