December Drama Actor Brand Reputation Rankings Announced 2023

Dec 26, 2023

December Drama Actor Brand Reputation Rankings Announced 2023

 

The Korean Business Research Institute has revealed this month’s brand reputation rankings for drama actors!

The rankings were determined through a data analysis of the media coverage, participation, interaction, and community indexes of 50 actors who appeared in dramas that aired between November 12 and December 12.

Park Eun Bin, who recently starred in tvN’s “Castaway Diva,” topped this month’s list with a brand reputation index of 3,139,234. High-ranking phrases in her keyword analysis included “Castaway Diva,” “digital song,” and “BINGO,” while her highest-ranking related terms included “skillful,” “kind,” and “natural.” Park Eun Bin’s positivity-negativity analysis also revealed a score of 86.50 percent positive reactions.

Kim Yoo Jung took second place for December with a brand reputation index of 2,800,584, while Chae Jong Hyeop ranked third with an index of 2,480,847.

ASTRO’s Cha Eun Woo came in at a close fourth with a brand reputation index of 2,480,847, and Song Kang rounded out the top five with a score of 2,263,497.

Check out the top 30 for this month below!

  1. Park Eun Bin
  2. Kim Yoo Jung
  3. Chae Jong Hyeop
  4. ASTRO’s Cha Eun Woo
  5. Song Kang
  6. Bae In Hyuk
  7. Jung Woo Sung
  8. Lee Se Young
  9. Byun Woo Seok
  10. Shin Hye Sun
  11. Lee Yoo Mi
  12. Ji Chang Wook
  13. Park Gyu Young
  14. Lee Young Ae
  15. Choi Soo Jong
  16. Rowoon
  17. Kim Hyo Jin
  18. Yoo Yeon Seok
  19. Ong Seong Wu
  20. Shin Hyun Been
  21. Lee Sung Min
  22. VIXX’s Cha Hak Yeon (N)
  23. Yoo Seon Ho
  24. Kim Dong Jun
  25. Kim Hae Sook
  26. Uee
  27. Sung Hoon
  28. Jung Yoo Min
  29. Cho Yi Hyun
  30. Joo Hyun Young

 

cr: Soompi

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